Iono AI Campaign™
Today, you have more data at your disposal than ever before. But all that information only has value if you know how to analyze it and apply it to your campaigns. Do you know where to start? Campaign™ is designed to optimize marketing operations and effectiveness using that abundance of data. Campaign™ is leveraging tools and platforms powered by artificial intelligence (AI) and machine learning. AI promises to make sense of all the dark data companies are sitting on as well as structured and unstructured data online to surface insights about customer behaviors, opportunistic content, and emotional triggers to inspire conversions. Around the world, public and private institutions and corporate entities are seeking new ways to improve governance, solve public problems, and better represent their constituents. Campaign™ is designed for multi-channel outreach with outbound/inbound response to sentiments, feedback, and surveys against large data set for insights.
Benefit to Audience
The people you serve expect the same digital experiences they get every day. They want online interactions that are personal, seamless, and easy to access from any devices.
People will work more openly, collaboratively, effectively and legitimately to make better decisions and solve public problems. Provide with increased availability and use of data, new ways to leverage the capacity, intelligence, and expertise of people in the problem solving process.
Benefit to Institutions
Building your brand equity. Increased customer loyalty. AI in marketing is to optimize campaigns for digital advertising. AI-driven solutions help in getting deeper insights into consumer data hidden in keyword searches, social profiles, and other online data, for smarter and more effective digital ad campaigns.